Digital Marketing Essentials You Always Wanted to Know: Social Media Marketing, Content Creation, SEO & Marketing Strategy Made Simple For Beginners & … (Self-Learning Management Series)
₹499.00
Price: ₹499.00
(as of Jul 17, 2025 11:08:38 UTC – Details)
Digital Marketing Essentials You Always Wanted to Know Social Media Marketing, Content Creation, SEO & Marketing Strategy Made Simple For Beginners & Entrepreneurs Vibrant Publishers (Self-Learning Management Series)After reading this power-packed digital marketing book, you will understand:Digital marketing basics and fundamentalsHow to create a content marketing frameworkCritical components of social media marketingKey metrics for digital marketing successA hands-on guide to implementing winning digital marketing strategies that will lead to skyrocketing sales revenues.
The Internet has changed how we communicate, and how we tell our story, including how we market products. From corporate websites, to social media platforms, search engines, and more, there are many ways to reach your market in this digital age. The vast amount of data that can be generated (Big Data) certainly makes marketing management more complex- but also lets you understand your market better than ever before.
Digital Marketing Essentials You Always Wanted To Know includes easy-to-understand concepts, tips, and insights to help you understand how to gain and retain happy customers through the use of digital technologies. This bookwill help you understand the principles that boost marketing productivity, including the tools required to create and implement a winning digital marketing strategy. It shows how to integrate your digital activities across channels to improve your marketing performance.
Whether you are a beginner looking to understand the basics of digital marketing or an expert marketer searching for a way to increase your digital marketing ROI, Digital Marketing Essentials You Always Wanted To Know will help you achieve all of your goals.
About the Series
The Self-Learning Management Series is designed to help students, new managers, career switchers and entrepreneurs learn essential management lessons. This series has marketing books, management books, accounting books and more, that have been designed to address every aspect of business across every industry. Each book includes basic fundamentals, important concepts, standard and well-known principles as well as practical ways of application of the subject matter. The distinctiveness of the series lies in that all the relevant information is bundled in a compact form that is very easy to interpret.
From the Publisher
Learn how to create digital marketing campaigns that actually work.
Know what objectives you need to create an exciting campaign.
Look at how content strategies are created and leads generated with social media marketing.
Learn the tricks and secrets of mastering search engine optimization to boost your business.
Study how to measure and track your digital metrics.
Explore ways to use conversion rate optimization to rake in customers.
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Customer Reviews
4.2 out of 5 stars 46
4.6 out of 5 stars 23
4.9 out of 5 stars 19
4.5 out of 5 stars 28
4.8 out of 5 stars 21
Price
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Pages
274 242 214 294 292
Author Name
Callie Daum, Michelle Bartonico Vishal Desai Riyanka Jain Kavita Kamath Pablo Ibarreche
This Book Will Teach You
How to establish a strong marketing network for building better customer relationships. How to manage sales channels and salesforce to boost sales and profits. How to navigate modern markets with a firm grasp on market research fundamentals How to use social media to reach your target audience while expanding your business reach. How to decode consumer behavior and use its insights to drive success
Who is this book for
Business owners, marketing managers, specialists, entry-level professionals, marketing students Sales managers, marketing managers, entrepreneurs, professors and students of marketing/business/sales management courses Market research practitioners, business professionals, career starters Business owners, social media managers and professionals, students interested in social media marketing or digital marketing Entrepreneurs, business leaders, marketing executives, sales managers, students, and career-shifters
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Trim Size
5.5″X8.5″ 5.5″X8.5″ 5.5″X8.5″ 5.5″X8.5″
ASIN : B08DJ9BT3G
Publisher : Vibrant Publishers; 1st edition (23 July 2020)
Language : English
File size : 3.5 MB
Screen Reader : Supported
Enhanced typesetting : Enabled
X-Ray : Enabled
Word Wise : Enabled
Print length : 186 pages
Best Sellers Rank: #61,757 in Kindle Store (See Top 100 in Kindle Store) #2,457 in Business, Strategy & Management #6,652 in Analysis & Strategy
Customer Reviews: 4.0 4.0 out of 5 stars 213 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Customers say
Customers find the book provides good knowledge of digital marketing basics and is very easy to understand. They appreciate that it covers all essential topics in the field.
Anshika –
Worthy.
Good knowledge of the basics.Written in details.Nice.☺️❣️
Sneha Moghe –
Good book for basic understanding of concepts.
Good for beginners with basic concepts and explanation, it’s mostly text with minimal diagrams. But if you are looking for advanced concepts and explanation in detail it’s not the right book.
Chandiran –
Value for money and quality
The Book is very useful to know about the basic to intermediate level of digital marketing skills .Value for money and best quality 💯
jitender singh –
Content quality .
Content is summarised.cocepts are not well understood.very few examples are used.very few images are used .this book is expensive but content is not that quality.
Harmanpreet Singh –
Really appreciated 🙂
So…if i honestly speak about this digital marketing brief book i got, it really is proven as a great tool to brush up my basics and understanding about the topics i know. It particularly includes all the topics which i search for on web or lerks to learn more about. This even have helped me to truly implement some important things on digital marketing. I really appreciate this book for good.It really helped!
Superb product –
Pages are torn
Book i good for readers… but quality of book is not at all good… pages were torn… i have exchanged it for twice then also pages were torn…
Khyati Gautam –
Good book for beginners.
Digital Marketing Essentials, published by Vibrant Publishers, is a step-by-step guide that covers the basic of digital marketing while talking about other terms associated with it. Be it about websites, email marketing, content marketing, social media marketing, this insightful guide covers all and more. The book is fine-tuned for the beginners in the field who’d find it easy to understand the concepts.The book lays out different principles one might use to boost their digital marketing performance. As the name suggests, it covers a brief of all the essentials one would need to know to understand the bigger world of digital marketing. As it comes under the category of self-learning series by the publishers, it stays true to it. Moreover, each chapter is followed by a set of assignment questions to review one’s learning.
Good Product –
Very impacte full book
Including on topic was very important roll play
Andrea Cercado –
This essential series is such a fantastic resource I didn’t know I needed. This book along with the social media marketing essentials are great complements for each other. I knew a little bit of what the KPIs were and how one could measure them but I’m glad this book expanded on my previous knowledge. I liked how it broke down complex concepts, making them accessible for anybody, while still providing actionable strategies for marketing success.I also found interesting its emphasis on the importance of integrating marketing efforts across different platforms. I’m more used to one or two types of media consumption only so this integration and explanation for it gave me a fresh perspective.For beginners and for more experienced marketers alike, this is a great resource.
Leicha –
I am very very new to the world of digital marketing. I do not have any experience or knowledge of vocabulary for this industry. But, with this book I was able to learn very quickly. I am so happy to find a book that broke everything down in an easy-to-understand way. Sometimes the vocabulary and concepts for marketing can be daunting, but books like this make it comprehensible. I would recommend this book to someone like me who is new to digital marketing and need somewhere to start. I also think someone with more experience can refresh their knowledge with a book like this.
Anna –
This book is a great find for anyone who wants an introduction to digital marketing. This publisher puts out great series on the essentials needed in the business field. I found the writing to be easy to understand and the strategies productive. The book incorporates the introduction of basic knowledge of digital marketing with different tips and examples to help you comprehend what you are reading. I liked the logical organization of the book. I would recommend this for the way it helps you understand the difference between traditional marketing and digital marketing. Understanding the nuances and key factors of digital marketing can really help in achieving your goals. If you need a good starting point to expand your knowledge, this could be a great start.
Sarah –
This book really helped me get started with digital marketing. It explains useful things like understanding digital marketing and the differences between digital and traditional marketing. It gives great ideas on making a plan that works and some reliable sources for paid traffic. It also covers one of the most important aspects of digital marketing, social media. The book explains how to advertise on social media platforms ad well as email marketing. I would highly recommend this book to all people interested in digital marketing.
Malia –
I had a fantastic time reading this book. I’ve recently switched careers and want to start in the marketing industry. I found this book to be well-written and very accessible to read. There were small quizzes at the end to make sure I was paying attention (I needed this). I consider myself a level 1 beginner on this topic with little to no knowledge. With that in mind, this book gave me great insight and a step-by-step understanding of what digital marketing entails and how important it can be for businesses. I would recommend this book to newbies like me or even seasonal marketeers who want a refresher.